Arbor Day Foundation Announces Expanded Partnership with Denver Mattress to Plant in the Mississippi River Valley

Denver Mattress to Plant a Tree for Each Aspen Mattress Sold

Lincoln, Nebr. (June 18, 2018) ‐ The Arbor Day Foundation announced an expanded partnership with Denver Mattress to plant at least 10,000 trees in the Mississippi River Valley. Through the partnership, the Arbor Day Foundation will plant one tree per Aspen Collection Mattress sold. Aspen, by Denver Mattress, is thoughtfully designed in Colorado and committed to sustainability.

The Mississippi River Valley bottomland hardwood ecosystem is one of the most important critical wetland resources on the North American continent. Originally covered with 25 million acres of forestland, less than 5 million acres of this precious resource remain forested. This has resulted in a decline in wildlife, a loss of natural flood control, a decrease in water quality, and an increasing dead zone in the Gulf of Mexico. Reforestation projects with public and private partners will directly improve water quality by filtering out pollutants in the Mississippi River and the Gulf of Mexico bringing sustainable and flourishing life back to these lands.

"We are thrilled to continue our partnership with Denver Mattress and congratulate them on their new sustainable Aspen Collection,"said Dan Lambe, president, Arbor Day Foundation. "Because of their commitment to tree stewardship the trees planted will restore natural habitat and increase water quality in the Mississippi River Valley."

Denver Mattress first partnered with the Arbor Day Foundation in 2000. During the course of the last 18 years, the partnership has resulted in more than 300,000 trees being planted in Idaho, Wyoming and Mississippi. Denver Mattress and its parent company, Furniture Row, have also supported the Arbor Day Foundation's Lied Lodge and Conference Center.

"Sustainability and environmental stewardship is part of our brand's DNA, "said Dan Visser, President Denver Mattress Company. "We look forward to planting many more trees with the Arbor Day Foundation in the upcoming years. "

About the Arbor Day Foundation

Founded in 1972, the Arbor Day Foundation has grown to become the largest nonprofit membership organization dedicated to planting trees, with more than one million members, supporters and valued partners. Since 1972, more than 300 million Arbor Day Foundation trees have been planted in neighborhoods, communities, cities and forests throughout the world. Our vision is to help others understand and use trees as a solution to many of the global issues we face today, including air quality, water quality, climate change, deforestation, poverty and hunger.

As one of the world's largest operating conservation foundations, the Arbor Day Foundation, through its members, partners and programs, educates and engages stakeholders and communities across the globe to involve themselves in its mission of planting, nurturing and celebrating trees.

About Denver Mattress

Denver Mattress manufactures its mattresses in its Denver-based factory and distributes them to its own retail stores. By having a single factory, Denver Mattress is able to maintain high quality control standards and deliver a more consistent product at a lower cost than multiple factory producers. Denver Mattress, the easiest way to get the right mattress. ™

Denver Mattress Company Pledges a Dollar for Every Dollar Donated to 70 Rescue Missions Across the U.S.

DENVER, Oct. 29, 2015 -- The Denver Mattress Company (DMC) is pleased to announce the 13th anniversary of their annual charity partnership with the Association of Gospel Rescue Missions (AGRM), as together they continue to help those in need during the holidays.

DMC will match every dollar that is donated to one of the 70 missions across more than 35 states from November 1-30. Individual missions will be able to receive up to $2,500 from DMC per market to help support their efforts in assisting people in need. DMC's total matching donation is capped at $150,000. Local missions will be able to use the donations for the specific needs of their own community for necessities such as food, warm clothing, shelter, or assistance.

DMC supports donation efforts with an online media campaign using website banner ads, campaign landing pages designed to receive donations for each unique rescue mission, and local promotion by AGRM members. Last year's efforts yielded more than $160,000 in local community support, which was matched to the full $150,000 by DMC.

Association of Gospel Rescue Missions

Now in its 103rd year, AGRM has nearly 300 rescue mission members across North America. Annually, AGRM members serve approximately 66 million meals, provide more than 20 million nights of shelter and housing, assist some 45,000 people in finding employment, provide clothing to more than 750,000 people, and graduate nearly 17,000 homeless men and women from addiction recovery programs into productive living. For more information, please visit www.agrm.org or contact Brad Lewis, Director of Communications, at blewis@agrm.org.

Denver Mattress Company

Denver Mattress manufactures their mattresses in their own factory, then distributes and retails products in their own stores. Because they are able to eliminate the middleman markup, customers receive top quality sleep products for as much as 50% less than competitors. More mattress. Less money.® http://www.DenverMattress.com

About The Furniture Row Companies

The Furniture Row Companies make up one of the largest family-owned specialty home furnishings and bedding retailers operating over 330 stores in 30 states. For more information, please visit http://www.FurnitureRow.com

Furniture Row also owns and is the primary sponsor of a NASCAR Sprint Cup team. For more information on the #78 Furniture Row Racing program visit http://www.FurnitureRowRacing.com

Compass Outreach Media

Compass Outreach Media provides marketing tools and training to rescue missions across the country and has served as this campaign's lead creative consultant and campaign coordinator since its inception. http://www.compass-om.com

The Denver Mattress Company Opens New Factory Store

Denver, CO ‐ The Denver Mattress Company is pleased to announce the Grand Opening of the new Denver Mattress Factory Store located at Havana and 45th Avenue just east of the Northfield development.

Innovative in its architectural design, the 240,000 square foot facility has a brand new factory-direct showroom displaying the latest in mattress technologies and styles. The new store epitomizes Denver Mattress Company's philosophy of bringing customers the best value direct from the factory.

Beginning August 28th through the Labor Day weekend numerous giveaways will be offered. Each day a new prize will be given including free decorative pillows, a chance to win a personalized Doctor's Choice Mattress or a MountainAir Mattress with the winner's choice of size and model.

Racing fans will get the opportunity to see the Furniture Row #78 NASCAR Sprint Cup Show Car which will be making a pit stop at the factory during the celebration. Customers will also be able register to win a private tour through the Furniture Row Racing Garage located in Denver.

About The Denver Mattress Company

The Denver Mattress Company is one of the largest and most innovative privately held mattress companies in the United States. Founded and headquartered in Denver, CO the Denver Mattress Company started off making soft-sided waterbeds and waterbed inserts in the late 1980's.

Denver Mattress opened their first store in 1995 with an idea that through innovative and cost saving design in both products and production, you could give customers "more mattress for less money"if you simply cut out the middleman and sold the mattresses you make, exclusively in your own stores. For more information please visit DenverMattress.com.

Which Foundation is Right for You?

Ratings and Reviews for Denver Mattress Store in Denver, CO 80239